Marie Claire

South by Southwest (SXSW) takes place every March in Austin, Texas and features ten days of conferences and festivals that combine music, technology, cinema, and interactive media. In 2022, for the first time in two years, SXSW was held face-to-face, and the Ircam Amplify team went to Austin to be part of the French Tech Pavilion presented by Business France. Read on to learn about the major trends in audio technology that were showcased at SXSW 2022.

We are in a world where relationships between humans and connected devices are vast. These links are increasingly made by vocal and sound interfaces. Today, we are already talking with our smartphones, cars, speakers, computers… Tomorrow, sounds and voices will be at the center of our relationship with every technology.